December 2, 2022 News

Using AR Filters to Fight Plastic Pollution

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view of example AR filter showing fishing net reaching to collect pollution items like plastic bottles underwater

Did you know that 6 of the top 20 polluters of marine litter are in Southeast Asia?

To address this, the UN Environment Programme and creative technology studio MeshMinds teamed up to create AR filters that bring to life the impact of plastic pollution.

To date, it has reached more than 21 million people across Southeast Asia on Instagram, helping to inspire the next generation to live more sustainably.

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